• Affordable Sports Marketing
• Reach a Younger Demographic
• Tap into Highly Engaged Audiences
• Increased Brand Visibility Among College Sports Fans
• Built-in Influencer Campaigns
• Flexible Compensation Models
• Diverse Activation Opportunities
Why partner with
Student-Athletes?
NIL for Businesses
Did You Know?
Businesses can register for free through the Torero Exchange to connect with USD athletes.
Ways to Engage
Social Media
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Student-Athletes posting pictures showing off a product.
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Student-Athletes posting videos with featured product or service.
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Student-Athletes can tag your company to help drive traffic to your business.
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The business can re-post student-athletes' social media posts to share new and engaging content with their audience.
Appearances & Events
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In-store meet and greet
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Special event appearance
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Autograph signing
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Lessons or clinics
Have an idea?
Let us help you make it happen!
Some of our
NIL Partners
NAUTICA
VUORI
JOCKO FUEL
JIV ATHLETICS
PASSION FIT
PITAYA FOODS
SEW LOKA
COZY CORNER WAFFLES
Our brand and photo crew was so impressed by the professionalism of the USD Rowing Team. They were gracious, respectful, and incredibly hard working – both at their sport and as talent on our shoot. Thanks to this, it made for an incredible body of work we are so proud of, and we hope we made them proud, too!”
- Matthew Cerreta, VP Creative Director, Nautica
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Our brand and photo crew was so impressed by the professionalism of the USD Rowing Team. They were gracious, respectful, and incredibly hard working – both at their sport and as talent on our shoot. Thanks to this, it made for an incredible body of work we are so proud of, and we hope we made them proud, too!”
- Matthew Cerreta, VP Creative Director, Nautica
Frequently Asked Questions
NIL is an activity that involves the use of a student-athlete's Name, Image, and Likeness for commercial or promotional purposes. As long as "quid pro quo'' is executed, student-athletes may be compensated for use of their NIL. The following are examples of NIL activities that are permissible for students athletes:
• Providing private lessons/small group training
• Signing autographs
• Selling merchandise
• Partnering with companies and brands to endorse or promote products and services
• Participating in public appearances
• Licensing NIL for passive income
Student-athletes are not permitted to receive trade or financial compensation without providing a value in exchange. NIL opportunities may not be used as a recruiting inducement or as a substitute for pay-for-play.
Additionally, student-athletes may not enter an NIL contract to receive compensation for the advertisement, endorsement, or promotion of the following:
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Gambling
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Sports Betting
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Controlled Substances
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Tobacco
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Marijuana
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Any product, brand, or company that conflicts with the values & mission of the University or reflects adversely on the University or Athletics.
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Yes. You can partner with an entire team, a select group of student-athletes from a single team, or partner with multiple student-athletes from a variety of sports.
Student-athletes may receive compensation in the form of money, stocks/equity, and free goods or services as long as it is in exchange for the use of their NIL.
USD Athletics owns the rights to our logos, marks, and intellectual property. Any use of our IP as part of an NIL deal without express written permission is prohibited.
International student-athletes are highly encouraged to consider meeting with the Office of International Students and Scholars regarding their F-1 visa status prior to partaking in NIL activities.
